SEO and Online Marketing Training
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So you want to be an SEO, do you? You think a career in analytics is what you seek? Figure online marketing is right up your alley? Certain you’d make a cracker-jack social media consultant?
If you’re wondering what it takes to succeed in the world of online marketing, I can tell you it takes a dedication to learning. Because you start, and never stop in the quest to keep up with the latest changes. It’s rare that you can go to school for this stuff. Most colleges/universities simply don’t offer the courses yet. And most that do are either way too light on the right info, or are woefully out of date.
That said, there are a few that are right up there with the best programs offered by non-accredited sources. I’ll do my best to track them down and list them here.
Otherwise, SEO training and training for more general online marketing, as well as social media management training can be easily found online. Not all programs are equal though, so choose carefully. I’m going to try to list some you can trust below, the main goal being if you start your research here, you can at least trust you’ll get a good program.
After that, it’s up to you to decide what’s best for your future and your wallet.
What I will say, regardless of which program in which area you take, is that you’d better pay attention and be ready to use your skills in the real world. That’s why most people who are successful in the SEO and online marketing world run their own websites. It’s the best way to try new things and understand what works and why. Experimentation is critical for long term success, and you’d better do that on your own time, as opposed to your employer’s time. Messing up your blog’s ranking is one thing. Tanking your employer’s website ensures a short career.
And lest you think just taking some training will enable you to hang a shingle and dive in as a consultant, think again. Today’s businesses are savvy and many insist on solid contracts up front, many with performance-based clauses. Smart businesses also build in clauses that protect them from negligence on your part. In short, if you screw up, your liable for their losses.
It’s the training plus experience that helps build a solid career as an SEO or online marketer, so don’t skip the step of building experience. Take your time, hit all the right steps and learn the ropes in your chosen field. The end result is well worth it and won’t take as long as you think. The market for SEO, online marketing, social media, mobile, analytics and conversion optimization experts is growing monthly as businesses realize the need for a deeper, more optimized presence online.
Now, here is the list of training programs:
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